Based on our experience with the Incubator-in-a-Box, we recommend the following four-step process:
We have seen that programs that have a specific focus on immersing the intrapreneurs from their companies in the Free Public Roundtables tend to have a higher rate of success.
With that in mind, we recommend that after you launch your program, you provide a six-week window when intrapreneurs are invited by email to attend the roundtables.
We also recommend that you take roundtable attendance into account in judging the applications.
It is important that intrapreneurs APPLY to be part of the program. Through the six week immersion, we hope that intrapreneurs have learnt what the program is all about, and whether they are willing to put in the time and effort necessary to work within its framework.
1Mby1M has worked well for those intrapreneurs who have the capacity for online learning and rigorous study.
It is like a gym membership. We have machines, but intrapreneurs have to work out to get in shape. They better make the commitment to doing the work outs, or they will waste the scholarships you will give them. The program involves a lot of self-learning and personal discipline.
In the application, we want the intrapreneurs to answer some questions, as follows, to get a feel for whether they’re a good match for the program:
We want to know what expectations they come with, and what commitment they can make to put in the work required to be successful.
[Related: Intrapreneurship Best Practices]
For those that will NOT win scholarships to the Premium Program, you could point them to the Basic (curriculum-only) Program and advise them to reapply for Premium after some studying. They can pay for their own Basic membership. It costs only $99/month. They can also pay for their own Premium Program membership ($1000/year), which you could point them to as well.
Through the Premium, besides the online curriculum, they also have access to the private roundtables for project-specific mentoring.
If you provide some funding incentive to a subset of projects that demonstrate strong progress within 1Mby1M Premium, it will motivate them to work harder. Other kinds of recognition and career advancement opportunities also serve to motivate the participants.
We recommend that you run a 1Mby1M challenge twice a year.