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Yatit Thakker

Co-Founder, Omninox Publishing

Posted on Wednesday, January 2nd, 2013

“The three greatest things I learned from 1M/1M are: 1) Focus on a specific, target niche in your market, and go after it with full force 2) It doesn’t matter how large your niche market is because your business can still create value. In fact, there is a smaller chance of there being intense competition in such a market. 3) The best way to reach your potential customers is directly. This way you can build a relationship with them and earn their loyalty. This can be facilitated much more easily today with technology. All of this is topped off with the icing on the cake, which is Sramana’s very actionable feedback. Overall, 1M/1M has been a very positive and valuable experience so far, and I have already recommended it to other entrepreneurs. The value I have gained from the program makes it so the price does not even matter. If wantrepreneurs are willing to pay over $20k per year and forego a salary to go to business school and learn from professors, then there is no reason not to pay $1000 per year while working on your company and gain valuable advice and actionable feedback. You are not just investing in your company. You are investing in your own future and growth as an entrepreneur.”

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Testimonials

“1Mby1M is a very helpful program, and Sramana is very well connected in the industry. When we were looking to talk to investors, Sramana introduced us to multiple investors, and also acted as an advisor helping us navigate complex term sheet clauses like tranche financing and liquidation preferences. 1Mby1M also helped us win the $40,000 Microsoft BizSpark Startup Challenge Grant by helping us refine our pitch, market sizing analysis, and other details. I would enthusiastically recommend the 1Mby1M program for first time entrepreneurs and technical founders who need help with understanding other aspects of running a business.”

Girish Mathrubootham,  Founder & CEO at Freshworks – Raised $484 Million in Funding and went Public on Nasdaq with a $10B+ Valuation

“Working with the 1Mby1M team is perhaps one of the best decisions I’ve made on the spur of the moment. I was tracking 1Mby1M for a while and used to get their e-newsletter. I was always cynical about the pay to play model in the Bay Area. I tested the model quite late in our evolution on a whim and was surprised by everything. It was the best $1000 spent. I would strongly urge founders who are at the ideation stage to sign up – you will save yourself a lot of time, trouble and resources. Through 1Mby1M, I was introduced to Warren Weiss, a renowned former sales executive who worked with Steve Jobs at NeXT, and is now a successful VC in Silicon Valley.”

Dharmesh Singh,  Co-founder and CEO, Fullcast - Raised $4 Million in Series A Funding

“I joined the 1Mby1M Premium program in 2020 and had a very good experience interacting with Sramana. Her inputs during the private roundtable sessions added a lot of value; she addressed the exact objectives I had. She also made a number of valuable introductions. Overall, the program had a very positive influence on our journey.”

Abinash Saikia,  Co-founder of EnCloudEn, Acquired by Quantum Corporation in 2021

“The 1Mby1M program has been a phenomenal help to us. Within days of joining, Sramana introduced us to some key folks in the industry and helped open new doors for us. Her advice is real, focused, and actionable. I would highly encourage entrepreneurs, especially first-time entrepreneurs, to leverage the program. Many thanks for all the help, support and mentorship through the years.”

Vikrant Mathur,  Co-Founder at Future Today

“Working with Sramana Mitra and the 1Mby1M Premium program has been invaluable for Adya as a bootstrapped company to better understand how to best position the product and the company while working within constraints. Sramana has a very fresh perspective that promotes bootstrapped startups making slow, steady progress while rejecting the need for institutional investments. This also makes companies better targets for acquisitions. Thanks to her introductions, we were able to pitch Adya to the right companies at the senior executive levels. This led to, I am happy to say, an acquisition of Adya by Qualys! Without Sramana, this happy outcome would likely not have happened.”

Deepak Balakrishna,  Co-Founder and CEO, Adya (Acquired by Qualys)